Taxes feeling intense?
Client The Canada Revenue Agency
Year 2023
Project Marketing Video Production
Role Art Direction
Many young people find the tax-filing process intense and anxiety-inducing. To address this, we aimed to acknowledge these feelings while reassuring young Canadians that filing taxes doesn't have to be stressful. There are resources and guides available online from the CRA to help simplify the process.
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Director Ante Kovac
Producer Margaret John
Creative Director Rob Vena
Copywriter Michael Knudson